A Digital Nomad Family | The Story Behind DNF | Get To Know Us

The Story Behind DNF

SO, you may have been following us for a while and know our story, or you may be new (WELCOME!) and not have a clue about who we are or even what we do as a digital nomad family!


We wanted to tell the story of how The Digital Nomad Family came about and the reasons behind it.


A Digital Nomad Family

It all began many, many years ago in 2012. Mike (aka Dad) had a dream of building a company that all of us (his kids) could work in. One that would enable us to travel the world and do whatever it is that set OUR souls on fire. All while not having to worry about money, or being tied to a job or location that we didn’t enjoy. 


Dad has been in the marketing industry for over 30 years now. His passion has always been learning the new ways that the industry has developed over time. He has a particular knack for cracking algorithms, and developing SEO techniques along the way.
(He REALLY loves the analytics side and has used his passion to drive huge amounts of business to his own clients, with great success!)


Then Dad met Stuart Ross. A vibrant, switched on, young entrepreneur with an amazing product that enables people to develop their own online businesses. The product help to give them every tool they need to succeed. They struck up a great friendship and working relationship.
This gave Dad the business model he had been searching for to be able to make his dream for his family business come true.


However, in 2012, with our ages ranging from 15 to 22, we had various other interests and priorities while we were learning who we were. As well, we were all figuring out what we wanted out of life. We would individually dip in and out of the business over the years. We’d use our skills and learn the product, when we needed the extra support.


It’s not until 2018, where all 4 of us have hopped on board, at the same time, which is nothing short of a miracle!
Considering even meeting up at Christmas with all of us is a struggle at times, with us all being all over the world, it really is a miracle!!


The Current Set Up

We currently have Dad covering the analytics and Ella managing the project, whipping us all into shape. Sam is currently covering website design and marketing, Peter’s on SEO and Lara’s on social media and content.
We have some more blog posts coming some that will help you all get to know us all even better!

As well, and more excitingly, we are implementing some really exciting things as its full throttle ahead. WATCH THIS SPACE!


We will be sharing our learnings, trials and tribulations along the way. Running a business can be tough! Especially an online business, especially with family!
Therefore, we want to be an open book so you can learn from our mistakes! As well, we want to help you to implement techniques and strategies that work in your own business!

If you have any questions, please do get in touch – we’d love to hear from you!




Some more information…

To continue finding out about the digital nomad lifestyle, building your own lifestyle business as well as affiliate marketing – make sure you’re signed up to our newsletter!

By signing up you get access to 2 pieces of free content, exclusive to our subscribers. They include a 7-part video series, that goes EVEN MORE in-depth then the blog. Giving you insight everything we do and teaches you all sorts of amazing things.

The second is our Ultimate Guide to Working Remotely. So if any of you are struggling, we’ve got you!

If that’s not enough(!), you can also click here to get access to next level training!! The training also focuses around Lifestyle Businesses and Affiliate Marketing – it really is a game changer. Oh, and it’s also completely FREE!

Have an epic day!

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